Cocktails, Tangents and Answers
Cocktails, Tangents and Answers is a marketing podcast that takes you on a ride with our team. We'll kick off every episode with a little chat, a cocktail recipe (sometimes basic, sometimes craft, sometimes bougie) before we get into a conversation to tackle some of the pressing marketing questions of the day. And of course, our brains take us on some of the most wonderful tangents. Come along for the ride!
Episodes
135 episodes
The Marketing Advice We Avoid
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24:47
SEO Isn't as Hard as You Think It Is
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28:25
Why We Don't Chase Marketing Trends
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21:42
What we Fix First When a Client is Overwhelmed
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23:49
Our Thoughts on the State of AI in Digital Marketing
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31:24
Ranking The Best And Worst Ads from the Big Game in 2026
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31:32
Team Spotlight Jesse
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13:53
Testing the Same Insight in Three Different Formats
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29:05
The HubSpot Features Clients Ask Us About The Most
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37:51
Why Your Reporting Creates Stress Instead of Clarity
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26:07
A Toast to 2025
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41:58
A Marketing Experiment We’re Trying in 2026
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31:10
B2B Marketing Lessons From Unlikely Industries
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31:43
Personalization at Scale
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32:15
Invisible Differentiators in B2B Marketing
How to Stand Out in a Sea of B2B SamenessWhen it comes to B2B marketing, standing out can be quite a challenge. When every business is saying the same things, how do you differentiate yourself from the sea of sameness? In this epi...
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34:42
AI Powered Pitch Challenge
In this episode, we’re letting AI do the pitching. We prompted it to generate B2B campaign ideas, then we’re reacting to them by breaking down what would work, what wouldn’t and how we’d make them stronger. Cocktail: Fall Sangria
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30:41
Is The Marketing Funnel Dead?
Caramel Apple MartiniThis martini combines fresh apple cider, caramel sauce, vodka, and butterscotch schnapps so you get the crispness of fall apples with a buttery caramel twist. It’s fun, a little indulgent, and gives you something me...
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25:00
The Role of Culture in B2B Branding
In B2B, your brand isn’t just a logo or a tagline, it’s the culture behind the company. From how your teams work together to how they show up for clients, culture shapes the story buyers believe and trust. In this episode, we’ll explore the...
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34:48
Pricing as a Marketing Strategy
In this episode, we'll explore how pricing serves as a strategic lever in B2B marketing. We'll discuss its impact on buyer perception, its role in brand positioning and best practices for aligning pricing with value to drive growth.Cock...
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31:10
B2B Trends That are Making Waves
B2B Trends for 2026As we head into Q4, the pace of change in B2B marketing isn’t slowing down. From shifting buyer expectations to new digital tactics, we’re looking at the trends and challenges shaping the end of the year and where the big...
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29:43
Our Biggest Thoughts Heading into Q4
What Should Marketers Focus on in Q4In this episode, we’re kicking off Q4 with a look at the state of marketing. We’ll share our biggest thoughts on what’s driving change right now and highlight the challenges and opportunities th...
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28:58
Burnout in Marketing: How to Stay Creative When You're Tapped Out
How to Deal With Burnout in Marketing What if we told you that over 80% of marketers are dealing with burnout, and more than half feel overwhelmed, emotionally exhausted or undervalued? In this episode, we’re talking about why creat...
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34:22
